David Bloom
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{{otherpeople|David Bloom}}
'''David Bloom''' ([[May 22]], [[1963]] – [[April 6]], [[2003]]) was an [[NBC]] [[journalist]] (co-anchor of [[Weekend Today]] and reporter) until his sudden death in 2003 at the age of 39.
==Early life==
David Bloom grew up in Edina, [[Minnesota]], an avid [[ice hockey]] player and state champion high school [[debate]]r.
Bloom attended [[Pitzer College]] in [[Claremont, California|Claremont]], [[California]] from [[1981]] to [[1985]] where he was a national debate champion. He graduated with a [[Bachelor's degree|B.A.]] in [[Political Science]].
==Reporting career==
He began his television career at [[WKBT-TV]] in [[LaCrosse, Wisconsin|LaCrosse]], [[Wisconsin]] covering local government stories.
Bloom worked as a general assignment reporter at [[KWCH-TV]] in [[Wichita, Kansas|Wichita]], [[Kansas]] from [[1988]]–[[1989]]
Bloom next worked in [[Miami, Florida|Miami]], [[Florida]], for [[WTVJ-TV]]. While covering [[Hurricane Andrew]], the storm that devastated south [[Florida]], showed David in his element — in the middle of the big story. In [[1991]], he won a [[Emmy Award#Regional Emmys|regional Emmy]] for investigative journalism for his report on South Florida's role in the shipment of arms to Iraq. He won both the [[Peabody Award]] and the [[Radio and Television News Directors Association|RTNDA]] [[Edward R. Murrow Award]] for his hurricane coverage.
In [[1993]], Bloom joined [[NBC News]] as correspondent in [[Chicago, Illinois|Chicago]], [[Illinois]] and moved to [[Los Angeles, California|Los Angeles]], [[California]] in [[1995]]. Bloom later became NBC's [[White House]] correspondent.
In [[1999]], Bloom was named co-anchor of [[Weekend Today]], a position he served until his untimely death.
===Gulf War II reporting===
{{Weasel}}
Bloom was panned by some media critics for having portrayed the initial phases of the land invasion of Iraq as sterilized and bloodless.{{Who|date=October 2007}} Some felt his reporting made the invasion seem like a glamorous and exciting adventure leaving out all the death and destruction that was occurring all around him.{{Who|date=October 2007}} Still others gave him high marks for his down-to-earth and realistic coverage that helped viewers relate to what was happening, hour by hour.{{Who|date=October 2007}}
He will be remembered for his creation of the "Bloom Mobile," an Army tank recovery vehicle retrofitted by Miramar, Floria based company [[Maritime Telecommunications Network]] with live television and satellite transmission equipment so he could continuously broadcast reports as troops made their way toward Baghdad.<ref>[http://www.technologyreview.com/Infotech/19845/page5/ Technology Review: "You Don't Understand Our Audience"<!-- Bot generated title -->]</ref>
==Death==
Bloom was traveling with the [[U.S. 3d Infantry Division|3rd Infantry Division]] in [[Iraq]] when he suddenly died due to [[deep vein thrombosis]] and a [[pulmonary embolism]].
<ref>[http://msnbc.msn.com/id/7074940/ ‘My husband should be living today’: Melanie Bloom, the widow of former NBC correspondent David Bloom, on preventing the often-silent killer DVT] March 3, 2005]</ref>
The '''David Bloom Award''' was established by the [[Radio & Television Association]] in 2006 to honor excellence in enterprise reporting. [[American Broadcasting Company|ABC]] ''[[World News Tonight]]'' co-anchor [[Bob Woodruff]] received the award in its first year.
==Personal==
Bloom was a Roman Catholic. His funeral was held at St. Patrick's Cathedral in New York City.
Bloom considered his most passionate role that of the family man, and was survived by his wife, Melanie, and three daughters: Nicole, Christine, and Ava. The Blooms were residents of [[Pound Ridge, New York|Pound Ridge]], [[New York]] at the time of his death.
Melanie Bloom now works with the [[Coalition to Prevent DVT]].
==References==
<references />
==External links==
*{{imdb name|1222898}}
*http://www.cnn.com/2003/US/04/06/sprj.irq.journalist.death/
*http://www.msnbc.msn.com/id/3079105/
*http://www.preventdvt.org/
*[http://www.clotcare.com/clotcare/dvtstorymelaniebloom.aspx David Bloom's DVT Story: An Interview with David's Widow Melanie Bloom] - ClotCare.com
{{DEFAULTSORT:Bloom, David}}
[[Category:1963 births]]
[[Category:2003 deaths]]
[[Category:American reporters and correspondents]]
[[Category:American Roman Catholics]]
[[Category:American television journalists]]
[[Category:People from Minnesota]]
[[Category:Miami television anchors]]
[[Category:Deaths from pulmonary embolism]]
[[Category:NBC News]]
[[Category:Pitzer College alumni]]