Death (cigarette) 2236126 225971761 2008-07-16T07:28:25Z AlleborgoBot 3813685 robot Adding: [[it:Death (sigarette)]] '''Death''' was a brand of [[cigarette]] introduced in the [[United Kingdom]] in [[1991]] by entrepreneur BJ Cunningham, who established a company calling itself [[The Enlightened Tobacco Company]]. The packaging was black and featured a white [[skull and crossbones]] above the mandatory Government [[health warning]]. It marketed itself as the only brand that was completely honest about the dangers of cigarette smoking. The company created a tax [[arbitrage]] scheme offering cigarettes from [[Luxembourg]] to UK smokers, and allowed customers to buy its products by [[mail order]], thus paying Luxembourg [[Duty (economics)|tobacco duty]] instead of higher UK taxes. The [[European Court of Justice]] eventually ruled in favour of the [[UK Customs and Excise]], who insisted that customers had to personally transport the goods into the UK to avoid paying duties at the point of entry. This ruling effectively put an end to the Enlightened Tobacco Company. From 1995, it was nearly impossible to get Death cigarettes as sales declined, and in [[1999]] The Enlightened Tobacco Company was dissolved on [[14 September]] <ref>[http://www.companieshouse.gov.uk Companies House<!-- Bot generated title -->]</ref> Death cigarettes were also featured in the online RPG [[Stick RPG]]. == External links == * [http://www.wpr.org/book/061231a.html To the Best of Our Knowledge 12/31/2006]: Interview with Boz Temple-Morris who was co-founder and Marketing Director of the Enlightened Tobacco Company. It is the last segment of this public radio show episode. == References == <references/> [[Category:Cigarette brands]] {{product-stub}} [[it:Death (sigarette)]] [[pl:Śmierć (papierosy)]]