Kotex 848246 221835660 2008-06-26T09:09:03Z Mimihitam 4383153 '''Kotex''' is a brand of [[feminine hygiene]] products, which includes the Kotex maxi, thin and ultra thin [[sanitary napkin|pads]], the Security [[tampon]]s, and the Lightdays [[pantiliner]]s. Kotex is owned and managed by [[Kimberly-Clark]], a consumer products corporation active in more than 80 countries. ==History== The modern, commercial, disposable pads seem to have started in the late nineteenth century with the [[Hartmann]] company in [[Germany]] and [[Johnson & Johnson]] in the [[U.S.A.]]<ref>[http://www.mum.org/paddir.htm Museum of Menstruation]</ref> In the United States, Kotex became well-known in the [[twenties|1920s]], when Kimberly-Clark placed adverts in ''[[Good Housekeeping]]'' magazine. Although some readers were offended by the ads, the products' success led to more advertisements. Kimberly-Clark also promoted Kotex in ''Good Housekeeping'' by using intimate [[advice column]]ist [[Mary Pauline Calender]]. ==Notes== {{Reflist}} == References == *Marchand, Roland (1985) ''Advertising The American Dream; Making Way For Modernity, 1920-1940''. London; England, University of California Press, LTD. ==External links== * [http://www.kimberly-clark.com/ Kimberly-Clark corporate website] * [http://www.kotex.com Kotex corporate website] * [http://www.girlspace.com Girlspace: Kotex website for teen girls] [[Category:Kimberly-Clark brands]] [[Category:Feminine hygiene brands]] [[Category:Genericized trademarks]] {{product-stub}} [[fr:Kotex]] [[id:Koteks]]